|In the Summer of 2018, I joined Pyur Solutions’ GTM team in rolling out subsidiary, Society Products.|
SOCIETY PRODUCTS GO-TO-MARKET
MY SUMMER TEAM
Society Products’ successful crowdfunding campaign, notoriety within the press, and a growing customer base are due to the relentless work fo the team at Society.
MARKETING ANALYTICS & DIGITAL ADVERTISING
What can our digital marketing data teach us about our developing brand?
(SPECIFICS NOT DISCUSSED UNDER NDA)
Establish funnels from Google and Facebook advertisements into our various A/B landing pages. From there, we measure changes in various metrics to test brand messaging.