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Prototype Capital

Description

 

PROTOTYPE CAPITAL
JAN 2018 – PRESENT

Prototype Capital is a seed-stage venture capital firm with offices in San Francisco and Los Angeles. I joined the team as their first hire on what would become the investment team. By the end of 2018, I led investment operations as the fund’s Senior Associate.

 


 

 

SEED/SERIES A INVESTMENT TEAM

MY TEAM
OVERVIEW: 

The Prototype Capital portfolio is a result of the investment team’s nonstop effort in finding and investing in high-quality companies. Beginning in Q1 2018, $5M Fund I was launched searching for frontier technology companies across the United States.

The investment team also has built internal and external tools focused on process efficiency and founder experience.

 

 


INVESTMENT TEAM TOOLS

DELIVERABLE 1
PROBLEM:

As the firm’s number of venture capital scouts grew, and deal flow in parallel, what can we do to improve both turn-over rate and founder experience?

IMPLEMENTATION:

Over the course of Summer 2018, I built a workflow board in Notion with proper integrations, permissions, and functions. Once set up, companies submitted by scouts were routed to the board’s “Back Log” column and awaited to be updated by a member of the investment team.

RESULTS:

All investment fund operations now run through the Notion board. Built-in Notion functionality allowed us to release new internal tools such as the Founder Card and Due Diligence Schematics.

 


FOUNDER EXPERIENCE

DELIVERABLE 2
PROBLEM:

Founders are left in limbo during due diligence periods. They have no insight as to where their company is during due diligence and what they can do to aid the process.

DESIGN & DEVELOPMENT:

The Founder Card is an extension of the Notion due diligence workflow board. We decided to measure the NPS of each founder’s experience when working with the fund. The founder card was designed to show the company’s assigned associate and phase of due diligence.

ROLL-OUT:

Once the team agreed on the design of the founder card, each company entering our due diligence workflow was sent a unique link showcasing its founder card. The results were outstanding — Prototype Capital became the first fund to release founder-firm based products.

 


WRITINGS

As the investment team lead, responsibility for announcing new investments to the market sometimes fell in my lap. You can find my authored articles here and here.

Categories: PRODUCTSTRATEGY